“Most of us tend to think of communication skills in terms of formal presentation skills. But when are you not onstage?…In the real world and very much in the virtual one, every encounter is a vital opportunity to create and nurture a positive impression.”
— Sylvia Ann Hewlett, Executive Presence, HarperCollins, 2014
Today, in this age of faceless communication, we judge people – and are similarly judged – based on the often fleeting signals we pick up: the voice on the telephone, the punctuation in an email, the recorded message that seems to have no end.
The nucleus of this session is Digital Presence, consistently projecting Executive Presence through the impersonal medium of virtual or techno-communications.
Taking “C-Skills” to the next level
In C-Suite circles, the definition of an accomplished communicator includes far more than commanding a room and making compelling presentations. Unquestionably, these skills play significant roles but daily routine communications – from phone calls and emails to video conferences and social media platforms – are equally significant. A casual tweet carries far more weight than a quick retort to a colleague.
The ubiquitous telephone
It’s not what’s said, but how it’s said that counts.
So what defines a professional telephone image?
The words chosen, the tone and timbre of the voice, the cadence of speech and the manner of acknowledging the person on the other end all come together to create a telephone personality. Even silence is eloquent. Depending on its length and timing, silence may send a signal that the person is not listening nor even remotely interested in what’s being said.
Because so much of today’s business is conducted by phone, a top-notch telephone personality is critical. This session covers:
- Conversation protocols – how to speak to anyone, anywhere
- Voice mail – Professional-quality greetings and messages
- “Courtesy” calls – handling impatient clients and customers
- Conference calls – effective leadership and participation
- Video conferences – tips and guidelines
- Cellphone conventions and conduct
Email is easy to use, efficient and reliably provides express delivery. It is also eternal. Every message is everlasting.
Guidelines for composition, structure and content prepare participants for every email contingency. The focus is to overcome the potential hazards of inappropriate usage and develop the email management skills to use this tool expertly and to the highest EP standard.
Social media literacy is fundamental to EP. It’s critical to understand its specific dynamics in order to create compelling content.
Participants take a comprehensive look at key social media platforms, notably LinkedIn, Facebook and Twitter to learn the most effective ways to utilize the professional benefits of these networking sites.