5 Basic Tasks Many People Ignore, But That Are Essential to Success

Today’s professional environment, whether entrepreneurial or not, requires a different energy than it did 50 years ago. We spend the better part of our days in front of screens, answering emails, texts, spending time on the Internet; we have become intertwined with this technology and it’s impossible to escape it, especially in the professional world. Because of this, we are essentially always at others’ beck and call. Whether we like it or not, we are always “working” because of it.


Having a good work ethic and good time-management skills will surely help you manage this complicated technological world of business, however there are some other steps you can take, basic tasks you can do on a daily basis, that can help you succeed in this fast-paced world. Many of these steps you may find obvious or redundant, but they are necessary if you want to lead a successful, healthy life in whatever field you may be in.

Task #1: Eat breakfast

This is a hard one for a lot of people – eating a good meal at 6 in the morning can sometimes be difficult due to lack of appetite, and more often than not, a lack of time. We understand that getting yourself ready in the morning, and possibly getting your kids ready as well, is a feat in and of itself, however we cannot stress enough the importance of eating a proper, healthy meal in the morning! Eating a nutritious breakfast will assure that you are not only feeding your body, but feeding your brain as well; the long work days can be taxing, but a good breakfast in the morning can help get you through. If you know mornings are difficult for you, try preparing something at night for the next morning to save some time, like a smoothie you can take on the go, or these great breakfast pancakes.

Task #2: Turn off your devices at night

It has become the norm to be consistently checking our phones and computers right up until we hit the pillow for a good nights rest. This has serious effects on our brains, eyes, and our sleep quality. Looking at screens not only affects sleepiness and alertness the next day, but also suppresses melatonin levels. Sleeping gives our body and our minds the time it needs to rest, rejuvenate and recuperate, and without enough of it (including the quality of sleep), we cannot do our jobs to the best of our abilities. Check out this article for more information on the effects of looking at screens before sleep.

Task #3: Take sufficient breaks during the workday

Sometimes our workdays end up being 12 or 15 hours long. It’s wonderful that you are so busy and take your job as seriously as you do, however it is imperative that you take enough breaks during the day to stretch, breathe some fresh air and give your eyes a break from the computer screen. The world will not stop during your breaks: taking five minutes to give your mind and body a rest will actually serve to do wonders for the quality of the work you’re producing. The importance of this is increased if you work at a desk – stretch those legs!

Task #4: Allow time for yourself every day, despite your workload

This can be related to the idea of taking breaks throughout the day. Needless to say your job is extremely important and hopefully a passion of yours, but your health and your mind are also important. It’s essential not to lose sight of who you are in the midst of the chaos: take time every day for yourself, whether it’s taking a bath, playing a board game with the family or reading a favorite book.

Task #5: Help others as much as you can

It is true that in the corporate world, often it feels like an “every-man-for-themselves” atmosphere, however it is important to not only think about your tasks and how to accomplish them, but to be aware of your surroundings and your colleagues. Offer a helping hand whenever you can to those whom you work with; not only will you feel good about yourself, but it is a great way to enhance your executive presence in the office.

Many of these “tasks” may seem redundant or silly, however taken collectively, they can add energy, joy and motivation to your professional (and personal) life and career. It is hard to lose track of these small things in our crazy world, but taking a step back sometimes can do wonders, and can help you to see the forest for the trees.

The Peril’s of Fast Fashion

Last week, we discussed the benefits of shopping at consignment stores, one of which is that it is a very “green” was of shopping. This week we will look at fast fashion; what it is, its implications and how to (mostly) avoid it.


Fast fashion is a term that is making its way into our colloquial vocabulary due to disasters like Rana Plaza and Nike’s scandal involving the use of child labour. For those who aren’t aware of the Rana Plaza disaster, it occurred in 2013 in Dhaka, Bangladesh. The building was home to a garment factory, with one of their biggest clients being Joe Fresh of Loblaws. The building itself was incredibly unstable, with cracks in the walls and ceilings. It was so unstable that the morning of the disaster, many workers refused to go inside; their jobs were subsequently threatened, and so they had no choice but to go to work that day. Catastrophe followed and the building collapsed, killing thousands.

Unfortunately, what happened at Rana Plaza was not a one-off; garment factory collapses and fires in Bangladesh alone are fairly frequent. You may be asking why this is the case. Many of these factories are old and dilapidated, yet their business is booming; their clients are world leaders in the fashion industry: Zara, H&M, Top Shop, Joe Fresh, and many more. These companies are not aware of what occurs on the production side of things; they are very effective at turning a blind eye. After all, ignorance is bliss.

So, what now?

Many of the companies mentioned above have taken steps to improving their production practices, however it is still a far cry from what it should, and could, be. Needless to say no one is perfect, and certainly not everyone can afford to consistently purchase the finest quality items (which are typically made in better conditions and in developed countries). There are some steps, however, that one can take to minimize engagement in the fast fashion industry:

  1. Consider buying second-hand items and visiting consignment stores

If you missed our last post, click here to read about what consignment stores have to offer.

  1. Buy from local designers

Buying local not only eliminates the middle-man (and therefore many of the devastating consequences of fast fashion) but it is also a way to boost the local economy, and to support emerging talent.

  1. Check labels before you purchase

The most efficient way to know where an item of clothing was made is to check the label. Chances are, if it was made in Bangladesh, Turkey, or Indonesia, the methods of production leave much to be desired.

  1. Buy fewer, better quality items that will last

There is no doubt that creating a new wardrobe every season can feel like an accomplishment; fashions change so rapidly these days and it is in our nature to want to keep up with that change. However, if you make a conscious decision to stick to buying classic items at better quality, you will not only be creating a wardrobe that you are proud of, but one which will last you years, that you can slowly build upon over time. There is a reason why “classic” items are called classic: they never go out of style.

There is a reason why Zara is the number one fashion brand in the world; their styles are innovative, fresh, and most importantly, affordable. This post is certainly not mean to dictate where you should and should not shop, but rather to serve as a reminder that our clothes come from somewhere, and although ignorance truly is bliss, we must be cognizant, as powerful consumers, where our clothing comes from, and who our purchases are affecting.

If you would like to learn more about fast fashion, there is an incredibly informative movie entitled The True Cost (you can view it online on the website itself or on Netflix).

Consignment Stores: Diamonds in the Rough

Appearance, as we’ve discussed, is one of the pillars of executive presence; we say that it is the least important pillar, but, it is your price of entry. Part of dressing professionally and appropriately often involves owning good-quality garments that fit you correctly and will hopefully last at least a few seasons. We do understand that often it can be hard to own a wardrobe full of suits from Armani or separates from Holt Renfrew, however there is a way around buying great-quality, professional pieces that can cost an arm and a leg: consignment stores.

Nothing to wear concept, young woman deciding what to put on

Consignment stores are often overlooked when considering your next purchase; there aren’t that many around and they are typically eclipsed by bigger brands and department stores, such as Barneys New York, Sake Fifth Avenue and Macy’s. However, they can truly be an extraordinary opportunity to get your hands on a two-piece Chanel suit, for a fraction of the price. We know that you don’t necessarily want an DKNY suit that looks worn out or overused even though it boasts an impressive price tag; the best consignment stores take in only very gently used items that look, in fact, brand new. They will typically also guarantee 100% authenticity, so you can rest assured you’re buying the real thing. In addition to the financial savings you will encounter, shopping at consignment stores is also good for the psyche; it is an extremely environmentally friendly way to shop.

What Consignment Store Should I Go To?

It is imperative that you do your research before you venture off into the great unknown, and possibly spend many wasted hours hunting down a “great” bargain. Many consignment stores feature all or most of their best pieces on their website. It is always a good idea to search for consignment stores nearest you and take a look at what they have in stock, so as to avoid potential disappointment – and a wasted afternoon.

Shopping Green

Not only do you face saving a substantial amount of money on a gorgeous Marni dress, but consignment store shopping is great for the environment as well. Too often we fall prey to fast fashion, where we continuously buy cheap items of clothing that don’t last long and we subsequently end up forming a new wardrobe every four months; buying second-hand is a great way to “recycle” clothing.

The benefit of shopping at consignment stores is two-fold; firstly, it offers the opportunity to own exquisite luxury brand goods for a fraction of the price. Secondly, it is a “green” way of shopping – buying second-hand goods has a positive impact not only on your wallet, but on the environment as well. We will discuss the perils of fast fashion in next week’s blog.


The Cognitive Power of Professional Clothing

If someone were to tell you that the blazer you wore today had a significant effect on how you went about your day, what you accomplished, and how others treated you would you believe them?


Chances are you would be skeptical at best. However, recent research (as recent as a few months ago) has proven that wearing formal clothing has an impact on people’s cognitive behaviours.

Research conducted by Michael Slepian, Simon Ferber, Joshua Gold and Abraham Rutchick, entitled “The Cognitive Consequences of Formal Clothing,” explores the relationship between wearing formal clothing and different mental capabilities, and specifically, abstract cognitive processing (which is regarded as higher-level processing). Not only does clothing influence impressions made by others about oneself, but it is also responsible for influencing cognition on a broad scale, “impacting the processing style that changes how objects, people, and events are construed” (Slepian et. al. 661).

What did the study find?

 The researchers conducted five studies in total, each very detailed and elaborate, and so they won’t be discussed in detail here, however an attempt will be made to highlight important aspects of each study. Researchers used undergraduate students as participants. The first study examined the relation between the clothing participants wore and the ability for abstract processing. This study, after accounting for confounding variables such as socio-economic status, revealed that wearing relatively formal clothing was associated with increased abstract processing in everyday life. The second study served as a conceptual replication of the first study and examined another method of abstract processing. Results of this study confirmed results of the first study.

The third study manipulated clothing formality by having participants change into either formal or casual clothing. This study demonstrated that wearing formal clothing increased the extent to which participants exhibited abstract processing, which suggests a causal link between wearing formal clothing and abstract processing. The fourth study replicated the third, however used more participants; the results were replicated. Finally, the fifth study explored the proposed mechanism of the impact of formal clothing shown in the previous studies. Researchers assessed social commonality, social closeness, intimacy, power, mood and arousal. Researchers found that “felt power” significantly mediated the relationship between clothing formality and abstract processing.

Implications of this study

If someone were to tell you that the blazer you wore today had a significant effect on how you went about your day, what you accomplished, and how others treated you would you believe them? The above study is proof that what we wear in our day-to-day lives actually has a direct effect on how we think, what we do, and how we interact with others. This is not to say you should dress in a suit every day of your life to maximize this effect, however, try to be cognizant of the very real effects that clothing can have on your mind, body and spirit.

Works Cited

Slepian, Michael, Simon Ferber, Joshua Gold and Abraham Rutchick. ”The Cognitive Consequences of Formal Clothing.” Social Psychology and Personality Science 6.6 (2015): 661-668.


Self-Knowing and Authenticity

Alas! We have finally reached the last blog post on Leadership Presence – self-knowing and authenticity. Over the past few weeks, we’ve discovered what leadership presence means, what it can do for you, and how to attain it. Last week we began to dissect the final piece of the puzzle in the quest to obtaining leadership presence: self-knowing. This week, we continue with this theme but discuss it in terms of authenticity.


What is authenticity? Well, at its most basic level, it means to be genuine. To be genuine is to be oneself. The ability to connect with others in the business world is of the utmost importance, however the connecting must be done genuinely, or authentically, for it to have any meaning or impact.

According to Belle Linda Halpern and Kathy Lubar, authors of “Leadership Presence: Dramatic Techniques to Reach Out, Motivate and Inspire”, there are three rules for authenticity. We shall discuss each in detail below.

Rule #1: Accept yourself and be open to growth (Halpern and Lubar 230)

Many of the greatest leaders feel comfortable and happy with themselves, despite their shortcomings. They know of their weaknesses and work to improve them, however they also accept them. When you’re aware of, and accepting of, your limitations it will allow you to develop the skills you need to overcome them. In addition, a good leader will know if their limitations cannot be overcome, at least in a timely manner, and in that case will delegate the task to someone more appropriately equipped to handle the situation. One of the best ways to accept yourself is to be open to hearing commentary about yourself and your performance, including criticism.

Rule #2: Live your values (Halpern and Lubar 235)

 In the last blog, we discussed values and how important they are to a leader. Well, it’s one thing to have values, however it’s another to put them into practice, especially in a workplace setting. Halpern and Lubar suggest leaders take two related steps in order to make sure their actions are congruent with their values:

  1. Ask others straight up if they believe you are someone who lives your values.
  2. Every time you speak of your values, ask others to tell you when your actions don’t align with your values.

It’s one thing to realize or discover that your actions don’t align with your values. If and when you do realize this, it is imperative you do some soul searching in order to figure out why this discrepancy exists, and then come up with a plan to correct the discrepancy. Remember, when your actions and values don’t align, you risk being perceived as inauthentic.

Rule #3: Create an authentic connection to work (Halpern and Lubar 240)

In order for a leader to be their most inspiring, authentic self, they must connect their values and interior life to the work that they do, similarly to how actors need to create a true connection to the characters they are portraying. At the end of the day, it is simply about creating meaning; if you truly believe in what you do and say, others will recognize that and will want to follow you. Connecting authentically with others allows the leader, as well as the led, to connect with something “bigger than themselves and their own self-interest” (Halpern and Lubar 247).

Being a leader is not about being “the boss”; it is about much more than that. It’s about inspiring, connecting, and motivating others to succeed and reach their highest potential. It is about communication, values, and the ability to make decisions. The steps we’ve outlined over the past few weeks are not necessarily the easiest things to do (opening up to others and becoming vulnerable is typically an anxiety-causing activity for most), however, if put into practice, they will help you achieve the leadership presence you deserve and need to reach the next level.

Works Cited

Halpern, Belle Linda and Kathy Lubar. Leadership Presence: Dramatic Techniques to Reach Out, Motivate and Inspire. New York: Gotham Books, 2003. Print.


How to Nail Your Next Skype Call

There is no question that technology has integrated itself so seamlessly in the world of business that almost no business transaction can be completed without its use. The need to keep up with the world of technology has never been so pronounced, especially when it comes to your career.



A relatively recent technology that has proven extremely valuable in the world of business is Skype. If you are unfamiliar with it, it is a software application that allows two people who have access to a computer to contact each other via the Internet; the webcam is also frequently used for video calling. Skype has allowed people from around the world to video-call each other for free.

More and more, Skype is becoming a convenient way of conducting meetings and interviews when a face-to-face situation is not possible. An interview over the phone is one thing, but the ability to see the other person is invaluable (we all know how important body language can be, especially in an interview setting). Skype interviews and meetings can sometimes be unnerving, so here we offer you some tips for the preparation of your next Skype call, so you can be as prepared as possible and nail it!

It’s all in the preparation

  • Although you may be in the comfort of your own home or office, that does not mean that you do not have to adequately prepare because you may have access to notes or documents that might help you through the call. It’s good to have some notes jotted down, but do not rely on them to get you through.
  • Because the individual on the other end of the call can see your home/office, it is integral that you clean before the interview! What will a potential employer think when he sees the messy room behind you?
  • Be sure to always use the washroom before your call. This may seem silly, but it won’t when you’re in the middle of explaining why you are the best candidate for the job and you have to excuse yourself to visit the restroom. This can be easy to forget, as you are already in a familiar setting.
  • Be sure to have anything you foresee yourself needing during the call at your nearest disposal. For example, it is always a good idea to have a glass of water nearby.
  • Be sure to do a test call just before your scheduled call to ensure that the framing of your computer is right, and that the lighting in the room is perfect.

Because of the comfort often associated with a Skype call (you are often in your safe space), it can be easy to forget some basic principles of a traditional job interview, such as adequate preparation, and even your self-presentation. It is important to remember, however, that the stakes are always high, and that the way you prepare for and present during a Skype call has profound and lasting effects on your executive presence!

Transitioning from Winter Wardrobe to Spring Styles

Willow-Pink-DressWinter has persisted for many months – which means that winter apparel has dominated our wardrobes for longer than we might like to admit. With the arrival of spring, it is time to start switching out that winter wardrobe for spring styles.

Of course, here in Toronto the chilly weather will continue to persist for several more weeks. With the slow transition from winter to spring in mind, here are a few tips to saluting spring while still preparing for cooler temperatures.



  • Fresh and light makeup
    When updating your look to fit spring styles, start with switching your makeup for light and airy colours and tones. You do not need to compromise any of your warm winter wear to give your face a fresh look for spring.

    The Harpers Bazaar article on the Prettiest Spring Pastel Makeup for Any Age can help you determine exactly how you can make the season’s soft colours work for you. For women in their 30s, 40s, 50s and 60s, read here for the best shades to brighten your eyes, cheeks and lips without going over-the-top.

  • Suits in transition
    With this weather, we are nowhere near ready for the lightweight suits and whites of summer. However, there are excellent transition pieces that can take you from the darkness of winter to the lightness of spring, without a dramatic switch in fabric and colour.

    For example, this handsome Akris Punto suit is made of lightweight wool, and the camel colour allows for a subtle shift from darker fabrics that dominate in wintertime. Additionally, the modern shawl collar gives the blazer a fresh update without too much drama.

  • Accessories that pop
    Accessories make for great transition pieces, from introducing a hint of colour into your winter repertoire to staying vibrant all throughout spring and summer. If you work in a business casual environment, you can afford to go a little bolder with your accessories.

    This Burberry floral print silk scarf nods to spring by adding subtle flowers and pops of brightness without appearing to busy or extravagant. From Nordstrom’s Shades of Bright springtime collection, the Simon Sebbag leather multistrand necklace in teal and silver lends an elegant way to welcome colours that mirror spring’s growth and renewal.

Just because winter weather may stick around for a few more weeks does not mean that your wardrobe also must be stuck in the season. Celebrate the coming spring by transitioning to light, bright and fresh styles!

Complaining with Grace

complaints-buttonIt is important to be able to voice your opinion when issues or concerns arise. The main point to consider here is how you deliver your opinion or complaint. On one hand, a complaint can be constructive and help to solve a problem. But when poorly executed, a complaint can damage relationships, create tension, and reflect negatively on the person behind the opinion.


Here are some points to consider before lodging a complaint of your own.

Complaining on the Internet

  • Social Media
    If you are ready to launch into a tirade on a public forum on the web through a LinkedIn post, a tweet, or a Facebook status update, consider your motives first. Will a public complaint on social media reach its intended ears and solve the issue that bothers you? Or are you simply venting frustration, sending out your woes to anyone who will listen – whether or not they are your intended audience?

    Posting general complaints on social media always have the latter effect. This approach could lead to an array of negative impacts on the individual who posts directionless and unfiltered complaints. With such a wide audience, there are bound to be users who will see such thoughtless complaining as poor form. This will hinder the reputation of the individual who launched the criticism.

    Further, venting online means that other users in the future can see this negative attitude broadcast on social media. If this happens to be a prospective client or employer who hopes to connect with a positive, constructive individual, it could damage chances of future business or employment.

  • Private Email to Appropriate Contact
    If you hope to solve an issue using the Internet, an email to the right contact – whether that is the person at the root of the problem or an appropriate intermediary, like the HR department – is the safest way to go. Keep in mind, however, that an email also is never a completely private forum, as it can be forwarded, printed, or made public. In this case, write an email using facts – not feelings – to describe the issue, and send it with a goal in mind. Problem solving, not venting, is the objective.

Complaining in the Office

  • Loud Tirades in Public Spaces
    Just like posting woes recklessly on social media, loudly expressing frustration in an open area of the office or another public space will never have a constructive effect. This is a monologue that others will inevitably overhear – whether or not a complainer can see them in the vicinity.

    Especially if a complaint is about a person or a group of people, this usually will be perceived as gossip. This type of information is much more sensitive than technical or operational issues, as others’ feelings and reputations are at stake. If you have a complaint about an individual’s conduct or behaviour, do not express it in an open space for others to hear.

  • Private Meetings
    Instead of a monologue toward anyone who will listen, opt for a dialogue. Meet privately with the individual who is at the root of the issue. It also helps to have an unbiased third party, such as an HR professional, who can mediate the conversation and ensure that it does not escalate into petty arguing.

Even if someone or something distresses you, remember that how you express your frustration always reflects back on you. Protect your reputation and complain with grace.

Make 2015 the Year You Develop Executive Presence

executive presenceIf you have considered developing your Executive Presence, elevating your career, or acquiring highly rated credentials, 2015 may be your year to do it. It is a big year for Corporate Class Inc. and Executive Presence – not only are our public-enrollment programs and seminars back by popular demand, but also we are offering a brand new intensive certification program based on feedback of current and potential participants.

With the breadth and depth of our programs, we continue to cater to professionals with a variety of goals. Read about our upcoming sessions below and see which one could be right for you.

  • Human Resources Professionals Association (HRPA) 2015 Conference
    Toronto, January 21-23, 2015

    As in previous years, I am delighted to once again present at the annual HRPA conference. This year I will deliver two sessions. On January 21, join Christine Felgueiras, Corporate Class Inc.’s Associate Director of Programs, and me for “First Impression: Here’s Your Second Chance!” Learn about the important factors that contribute to a winning first impression, so you can start every professional relationship off on the right foot.

    On January 22, together with corporate training consultant Marjorie Malpass, we address “The Power of Yes and Levity in Conversation”: a discussion where you learn how to become a great conversationalist and find out the useful – and sometimes surprising – advantages of using levity in professional conversations.

  • Executive Presence Workshop for Leaders and Executives
    Toronto, March 26-27, 2015
    Top leaders, corporate executives, and HR managers: this program is designed for you. For those who have already advanced within a career or a company, this workshop will give you even more of an edge and allow for continued personal advancement.

    Back by popular demand, our 2-day program in March will enable you to demonstrate the multi-dimensional aspects of Executive Presence with interactive classes and small group sessions. Among other topics, I will address powerful first impressions, crafting a memorable personal brand, effective communication in any context, and exuding confidence and poise.

  • Executive Presence System Atlanta Certification Training Program
    Atlanta, April 20-24, 2015

    After receiving much feedback for a fast-track program to the world of corporate training, we have designed the Executive Presence System Certification Training Program in Atlanta – the newest program from Corporate Class Inc.

This 5-day intensive training program will be your entryway into becoming a recognized Executive Presence trainer. During the interactive sessions, you will learn how to master your own Executive Presence, then develop the skills to train a diverse range of clients. By the end of the program, you will acquire the credentials that will lend you an edge in the corporate training industry.

Click here to read more about the program and to register. Mark your calendar: our early bird registration special ends on January 23.

With the diverse range of upcoming programs and opportunities, we hope to address your specific objectives when it comes to enhancing Executive Presence. Register for one of our programs today!


Multitasking Can Hinder Your Executive Presence

55777753In recent years, several studies have suggested that it is actually impossible for the human brain to multitask. Yet we continue to persist in our attempts: every day many of us juggle simultaneous responsibilities at work and an endless to-do list at home, all while managing alerts and messages on multiple devices.

Not only is your brain truly incapable of multitasking, but also trying to multitasking constantly can hinder your Executive Presence. In this post, I discuss how multitasking can weaken your presence and I provide some suggestions for cutting back on this habit.

First, imagine yourself working a room – you walk into a space and instantly feel confident, at ease, and ready to make a great impression. You are prepared to connect with others in a meaningful and sincere manner. With this approach and attitude, you exhibit great presence.

Now imagine yourself trying to work a room while simultaneously sending texts and emails from your smartphone. It’s impossible! Your body language will show that you are more interested in your phone than the situation at hand, and in your distraction you will remain disconnected and isolated from the individuals in the room. In other words, you will have no presence.

Constantly attempting to multitask can hinder other aspects of work life that contribute to your Executive Presence as well. For example, it can impact the effectiveness of your communication. Have you ever tried to work on a task or write an email while talking on the phone? Chances are, all results from this type of multitasking will turn out sloppily. On the phone you will sound distracted, and your task or email may contain careless mistakes. A combination of these elements over time will begin to reflect poorly on your overall presence.

If this is the case, how can you reduce multitasking to improve your Executive Presence? At the pace of today’s corporate culture, it is incredibly difficult to prevent yourself from multitasking. Our working environments and tools are designed for it. However, use this idea as motivation: you will improve your presence as well as become more productive when focusing on a single task at a time.

A few tips for staying focused and directed in your work:

  • Start your day focused. Do not wake up and immediately check your email or phone. Instead, leave enough time in the morning to have a quiet moment or a brief walk outside. This can be refreshing and help you to take on one task at a time throughout the day with renewed energy.
  • During meetings, leave technology behind. Do not try to catch up on emails when others are leading a meeting. It will show disrespect to your colleagues, and you will not retain any of the information exchanged. Additionally, you will not be able to contribute anything of value if you remain distracted throughout the meeting.
  • Allocate set amounts of time to each of your tasks. For example, if you allow yourself one hour to complete a single task, chances are you will be much more productive and efficient in that single hour than if you worked on it throughout the afternoon while getting distracted by other things.
  • What are your tactics for staying focused and dedicated to the task at hand? For more on the disadvantages of multitasking, see Time’s “Don’t Multitask: Your Brain Will Thank You” or “Why Multitasking Doesn’t Work” from Forbes.