Image and Etiquette

Making the Most of Your Company’s Social Media Presence

Your company’s online presence is multifunctional: it can serve as a first impression for new or prospective clients; in addition, it keeps your existing partners, clients, shareholders, and any other relevant contacts connected to your business and updated on your current work. And if you want your company’s name known on the web, a website alone is not enough to make a mark. Using several social media platforms for professional promotion will allow you to share more information with a larger and more diverse audience. It will also enable you to actively engage with your users, more so than a website that does not accommodate feedback or posts from readers. Below are a few platforms you can use to maximize your company’s social media presence – with added tips for respectful conduct and content on the web.

Managing Internal Email Overload

We send and receive dozens of work-related emails every day. Messages – often ones that are internal communications – crowd our inboxes and our time. But how many of those incoming emails are truly necessary and important? When does the amount of spent reading and responding to colleagues’ emails become counter-productive? These questions have surfaced as companies have begun to explore new ways to improve efficiency and to relieve their employees from daily floods of redundant messages. In this post I will discuss one CEO’s sweeping change to internal communication in his company – plus a few small ways that you can improve email techniques among your own colleagues.

Keep Your Business Communication Skills Sharp: The Latest in Social Networking

A captivating new phenomenon in business communication recently has emerged: office-wide social networking sites. Reading an article in The Globe and Mail last week detailing the pros and cons of this rapidly growing form of internal communication, I was struck by the possibilities for valuable discussion between all levels of employees that this casual forum enables. And yet I couldn’t help but wonder: what new questions or problems for communication etiquette could these sites invite? As I learned more about the sites and their benefits, I kept this question in mind.

Your Online Presence and Career Success

This post is written by a friend of mine, Bud Bilanich. He is a great motivational speaker, author and coach. Please check out his website for more great content like this. Enjoy!

“I often tell my career success coach clients that it is important to be impeccable in your presentation of self – in person and on line. Tweet 72 in my latest career advice book Success Tweets says “21st century technology has created new etiquette rules. Learn and use them to appear polished when you’re on line.”

E-body language — cornerstone of business communications

Professor Albert Mehrabian is frequently quoted for his non-verbal communication research on what’s often called The 3 V’s: visual, vocal, verbal. His published studies indicate that, person-to-person, we interpret messages:
• Visually — 55% from facial expressions
• Vocally — 38% from voice quality and the way words are spoken
• Verbally —7% from the actual words

With techno or e-communications, the relevance of the actual word choice increases dramatically. Obviously, the spoken tone upstages language on phone calls — we hear anger or joy — but with emails, words become the stars of the show. From the minor 7% bit player in face-to-face communication, words now move up to 70%, a big change of roles.

Exemplary Executive Conduct — the Emblem of Every Successful Organization

I am a real advocate of looking up the ladder to role models, for cues and guidelines, so I was truly exasperated to hear the following story: A young colleague of mine, let’s call her Mandy, returned from a recent meeting so agitated, not even an iced cappuccino (with whipped cream!) would calm her down. Mandy [...]

Minding your PDA P’s and Q’s

’d venture to say that PDAs are more commonly carried than pens, or even combs, in the pockets and purses of most urbanites. Every week, I receive questions for BlackBerry etiquette or iPhone protocols and our May newsletter provided tweetiquette tips. Social networking is a part of daily life and often provides a wake-up call with the first tweet of the day.

We have become a nation of archivists – meticulously recording even the smallest of details. Although the accent is on “social,” some would say there’s a dark side to all this documentation. And that’s exactly what prompted a group of New York City’s avant-garde writers to host twice monthly, off the record salons, or parties, where PDAs and photos are strictly verboten. Kind of a party hearty atmosphere – with no fear of recrimination. But an over the top, Bacchanalian fête is not the intent. Rather, the point is to cease and desist from chronicling every nanosecond. (One could argue that the hosts have, indeed, made a clever PR move.)

Forbidden Words – Cursing and Swearing

Earlier this month, Global News asked me to appear on the 6 o’clock news to comment on the social taboo of foul language or cursing and swearing. I was being asked to comment on the etiquette of cursing–an oxymoron if ever I heard one! (Swearing – meaning solemn promise – is another subject for another day.)

A recent study by British psychologist Dr. Richard Stephens had just been released, linking the use of four letter words, profanities, vulgarities – by whichever name you call them – with pain management.